Introducing the latest First Data payment acceptance tool: MasterPass™
First Data Canada’s hosted payment form or cart clients receive this new online payment tool at no additional cost.
In today’s digital world, consumers are increasingly using connected devices—computers, tablets, smartphones— to make purchases, and have increasing expectations for the payment experience to be as simple and secure as possible. MasterPass™, from MasterCard®, uses the new “wallet” digital payment technology to enable shoppers to use a stored payment card (MasterCard®, Visa®, and others) to unlock a simplified and speedier checkout experience. Consumers around the globe are pre-enrolling in the MasterPassTM service, storing preferred payment and shipping information so that they’re only a click away when it comes time to make a purchase.
When a customer is on your payment page, they will now see a MasterPassTM button along with your existing accepted payment types. Enrolled customers simply click the MasterPass™ icon to authenticate and select the payment method and shipping address they wish to use for the transaction. This data is then automatically pre-filled into your existing shipping and payment fields to allow for an easy and elegant checkout experience.
We want you to be able to leverage, at no extra cost, this opportunity to offer a fast, simple shopping experience to help increase your sales conversions.
Visit the MasterPass website here for more information.